BNSF Railways

Burlington Northern Santa Fe, the largest railway company in the US, was looking to start a movement and create their own social network to build a large community around and interact with their fan base. BNSF chose us for this daunting task, and within a few months we had designed and developed a successful social site that integrates all of the popular social tools such as Facebook, twitter, and mobile devices. We continue to work with them to expand their presence and build the fan base of Friends of BNSF.

Application Type: Facebook, Twitter, You Tube, Social Network

Development Time: 12 weeks

Interesting Facts: BNSF’s goal was to hit 10,000 registers within the first year – within 6 months it was over 7,000 users and counting.